Client: Lance, Inc.

Project: Lance.com and LanceInc.com

Overview: Lance, Inc.—America’s favorite snack food manufacturer, tapped our team to redesign the Lance Bakery branded site to reflect their updated look and messaging. The new site resonates with busy parents and captures Lance’s commitment to wholesome snacking. At the same time, we created a complimentary site for the Lance, Inc. corporate brand.

The re-designed Lance.com site is a fun, practical, informative way to help consumers connect with the Lance brand, find the products they're looking for and gain access to coupons, promotions and useful snack tips.

Sharing a similar fresh, upbeat visual language, the new LanceInc.com site showcases the Lance family of brands, giving both consumers and investors a peak at the rich history and values behind the Lance name.

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