NEWS Bynder acquires content operations platform GatherContent

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Creative Force

Developed by Creative Force

Creative Force is a real-time tracking and end-to-end workflow system that supports e-commerce product photography at scale. Covering all aspects of production from sample check-in to photography, internal and external post-production, all the way to final asset delivery—Creative Force is built with a “user-first” approach ensuring your creative team will love it.

Once photo assets from shoots have been captured, edited, and reviewed for use in marketing campaigns, they need to be made available for distribution across all channels. Assets and associated metadata can be uploaded automatically to Bynder from Creative Force, establishing a central source of truth for marketing assets, creating efficiencies in managing content. You can easily connect your processes from asset creation to completed assets, so your entire workflow is connected from beginning to end.

Manage the creation and production of photography assets in Creative Force, and then seamlessly curate, store, organize and distribute final assets in the Bynder DAM.

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