You know your products like no other, but content needs to be accessible to all relevant internal teams, partners, channels and more. When launching new products, collaboration should be the last concern, but that’s usually not the case. Getting the right materials to market and making them accessible to the right audiences is directly tied to sales. Focus on growth by streamlining the process of creating, organizing, and distributing product assets.Learn more keyboard_arrow_down
Localizing materials is overly complicated and time-consuming.
Collaborating on new product launches is too confusing.
Sales teams aren’t sure what content they can use, and when.
Bynder’s DAM makes finding the right assets easy. Once that’s done, sharing the content with the sales teams or vendor partners is the next challenge. In Bynder, you can simply put all you want to share into a collection, define the viewing rights and set a share expiration date.
When launching a new product there’re so many different teams involved that it can get very chaotic, very fast. Instead of adding on to lengthy email trails, in Workflow you can simply leave comments, tasks or annotations as you go. By assigning a task to a specific user, you can collaborate easier and keep a clearer overview.
When enabling the sales teams or external vendors to use and distribute product assets, it needs to be clear to them which ones they are allowed to use and for which purpose or market. In Bynder’s DAM it’s straightforward to indicate these usage rights. There’s no more confusion about what can be used internally or externally, if the asset is up-to-date or on-brand.
Once files are uploaded into the asset library, another way to give them extra exposure is to promote them on the homepage. In doing so, product assets can be downloaded and localized for their respective markets, saving time and boosting ROI.