Learn how to choose the right DAM for your organization in four steps
The typical marketing organization is now churning out marketing assets at an unprecedented pace. DAMs are the central hub around which distributed marketing teams, as well as their agencies and partners, operate.
Evaluating DAM solutions has gotten tricky for a number of reasons
- There are more choices as the category grows up
- Boundaries separating DAM from adjacent categories are blurring
- Deployment options now include on-premise, private cloud and SaaS (Software-as-a-Service)
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