Talking Tech

Que vous soyez un passionné de technologie ou un professionnel, cette série vous fournira des informations précieuses sur la puissance du DAM pour transformer la façon dont nous gérons et utilisons les ressources digitales.

Talking Tech #1: Alex Antolino

Branding management is not just for large global brands who need to guard their reputation and assign billions of dollars to the right advertising channel.

Branding Brand Management

Talking Tech #2: Randy Frisch

Creating and delivering a great content experience can mean the difference between attracting and converting a potential customer and losing them to the competition. It can also separate the brands that cultivate a loyal customer base and those that simply cannot retain their audience in the long term.

Trends

Talking Tech #3: Trinity Nguyen

How to demolish content roadblocks, create exceptional content experiences and retain more customers

Trends

Talking Tech #4: Danielle Giroux

Every business has ambitions to grow and to attract and convert new customers. But scaling has its challenges. Figuring out how to reach new buyers and understand what they want and need from you takes time. Using those personas to create content for every stage of the buyer journey is no small feat. Then there’s personalization, identifying and monitoring the metrics that matter and more…

Branding Brand Management