By enabling the entire organization to create branded content, our design team went from 7 people to 600 people.
Danielle Giroux
Creative Director at Clio

What do you get when you cross a DAM platform with a legal software powerhouse? A perfect match, case closed.

In this chat with Clio’s Creative Director, Danielle Giroux, she dives into what made Bynder the ideal choice for Clio’s brand as the company scales through hypergrowth and beyond.

In this interview, you’ll discover:

  • The system for storing brand assets at Clio prior to the DAM and how it caused a lack of oversight into the brand as it scaled.

  • The pre-Bynder system glitch that caused the existing asset library to be erased, and how it became an indicator that a DAM solution was needed for the assets to be stored securely.

  • The key to writing a solid business case for a DAM that demonstrates the impact on the business goals and the impact on growth to senior leadership.

  • How DAM not only modernized the workflows of creatives and marketers, but also powers the annual Clio Cloud Conference – the largest conference in legal – to store, share, and create assets and enable presenters.

  • … and much more!

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