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About us

Our vision is to elevate marketing creativity

To the heart of digital experience so brands can build authentic relationships.

It was 2013, and clients of Label A, Chris Hall’s marketing and development agency, needed a better way to share marketing content. The clunky, first-generation digital asset management systems run by their IT departments were too slow and hard to use. So we created Bynder, the first DAM delivered as pure SaaS and designed for intuitive ease of use. This transformed the industry by making it easy for brand and creative teams to provide the right, on-brand assets across the enterprise. Today, as digital transformation accelerates, Bynder leads the evolution to the 3rd wave of DAM: the creative content engine that brands need to power personalized digital experiences.

Bynder’s 400+ employees, known as “Byndies”, together constitute the world’s most extensive pool of digital asset management expertise. Working from offices across nine time zones, Byndies use this knowledge to ensure the success of each and every brand we work with. While working, we strive to create a culture that gives everyone the freedom to be their authentic selves. We embrace our diversity because differences in background, experience, and perspective make Bynder even better.

Aboutus image

400+

employees

2100+

customers

130mill+

assets

1.4mill+

users


Meet our executive team

Bert van der Zwan

Bert van der Zwan

Chief Executive Officer

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Bob Hickey

Bob Hickey

Chief Operating Officer

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Jean-Marie Arnould

Jean-Marie Arnould

Chief Financial Officer

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Marianne Spaans

Marianne Spaans

Chief Human Resources Officer

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Andrew Hally

Andrew Hally

Chief Marketing Officer

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Mike Mansell

Mike Mansell

Chief Technical Officer

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Paul Heiden

Paul Heiden

Chief Product Officer

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Jorrit Achterberg

Jorrit Achterberg

Chief Legal Officer

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John Mazotis

John Mazotis

Chief Information Officer

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