Content Workflow
Create, review, and approve editorial content at scale
From draft to delivery, speed up content creation with clear structure, automated workflows, AI‑powered tools, and real‑time collaboration to keep things moving.
- Connect editorial content with your DAM assets
- Use customizable templates for speed and consistency
- Harness AI-powered tools with granular usage controls
Proudly supporting our 4000+ customers to grow and thrive
Unlock creativity and improve team collaboration
Take an interactive tour of Content Workflow or watch the video.
Write faster and smarter with AI
Transform and repurpose content with AI that drafts, edits, translates, and adapts tone - while giving you full control at every level of use.
Customizable workflows
Keep everyone in sync and on track with customizable workflows built and tailored to your team and project needs.
By implementing Content Workflow, we've established a more robust content review and approval process that ensures all product marketing materials meet internal standards and compliance requirements. The structured workflows and audit trails help us reduce errors, accelerate time-to-market, and maintain confidence in the accuracy and quality of our marketing content.
By implementing Content Workflow, we've established a more robust content review and approval process that ensures all product marketing materials meet internal standards and compliance requirements. The structured workflows and audit trails help us reduce errors, accelerate time-to-market, and maintain confidence in the accuracy and quality of our marketing content.
Scale production with templates
Empower teams with customizable templates to quickly create on-brand, compelling, high-quality content for any channel or format.
Real-time collaboration
Produce and review content faster with all your stakeholders. Work together in one space with in-line comments, embedded guidelines, and visibility on every change.
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Content Workflow FAQs
What kind of content can be created with Content Workflow?
These are some of the main use cases for Content workflow:
- Blog posts, articles or editorial content
- Website builds
- Social media content
- Email campaigns and newsletters
- Help content or documentation
- E-commerce and product information production
Can I integrate Content Workflow with my Content Management System (CMS)/tech stack?
Yes. Content Workflow has a number of available integrations (see here). Alternatively, you can use our API to build custom integrations.
What is the difference between Content Workflow and Asset Workflow?
In Asset Workflow you can run approvals for the digital assets that you want to make available in the DAM, while in Content Workflow you can use the approved assets in the long-form content pieces (e.g. blogs or web pages). Content Workflow has its own approval process that allows for comments and content changes on the fly.
What languages does Content Workflow support?
For text editing and creation, we support all languages, in terms of UI we only support English. We also offer a per-project setting that lets you switch the writing direction from left-right to right-left to help support Arabic languages that use that direction.
Which AI engine does Content Workflow use today? How often is the AI engine updated?
We are currently using ChatGPT, version 3.5. Engine updates are in the hands of OpenAI. Keep in mind that ChatGPT's knowledge is still limited to 2021 data.
See what Bynder can do for you
Our in-house experts can walk you through everything you need to know.
Book a demo Start 14-day Content Workflow trial