Looking for the right content and assets to re-use, publish and distribute can be tedious. But it shouldn’t be. Marketing teams can't afford to hit bottlenecks that disrupt time-to-market, so enabling self-sufficiency is key to better timing, and better results. As marketers, we are challenged to drive business value and revenue quickly and across a growing number of channels. Streamline and automate processes to bring content to market faster than ever.Learn more keyboard_arrow_down
Finding the right files to use and re-use is time-consuming.
It takes too long to produce and collaborate on new collateral.
Distributing the right content across channels is complicated.
Bynder offers a fully configurable taxonomy setup to structure your assets in a way that conforms to your organizational needs and the way you work. So if you’re currently working on a new campaign, need to localize marketing collateral or look at other markets’ best practices, Bynder is the right tool for you. Indicating and finding which files are ready to re-use or advocating best practices can be done in a pinch.
As a marketer I don’t want to wait for design or creative to overlay text on a header image. I want to be able to do it myself without losing momentum or delaying the launch of my campaign. With Bynder’s Brand Templates I am able to freely define the elements that are flexible while the fixed elements like logos, colors and fonts stay the same. This enables me to get on-brand content to the market faster than before.
Working with internal or external teams on creating new collateral is much easier when using Bynder’s workflow tool. Instead of adding on to lengthy email trails, you can just leave annotations as you go. Send your work in progress collaterals back and forth with ease until they’re approved and good to go!
Bynder’s DAM makes finding the right assets very easy. Once that’s done, sharing the content either within the organization or my marketing partners is the next challenge. In Bynder, you can simply put all you want to share into a collection, define the viewing rights and set a share expiration date.