Context is queen
I’m about to take you on a journey through some of our customers and industry-wide most commonly known strategic initiatives and use case stories.
About the author, Helena Mrozik:
"My journey at Bynder started four years ago. For most of this time, I’ve worked with Bynder’s enterprise customers implementing the product in the most effective, efficient, and creative ways. Leveraging this experience, I joined Bynder’s Product Team to contribute to creating the next generation Digital Asset Management (DAM). My passion lies with product strategy and tech, representing the customer’s voice and translating it into product capabilities. When looking at the future of DAM, I believe that it lies in connectivity and AI. Based on that, I’ve chosen some of the topics of my mini-series in which I’m proclaiming that it’s not the amount of content but the RIGHT content you need! Take that content and share it everywhere!
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Context is queen - chapter 1 - rebranding
I’m going to kick off this mini-series by talking about rebranding and how Bynder helps marketing teams keeping their brand consistent through it
Context is queen - chapter 2 - digital transformation
Everyone is talking about digital transformation these days but what does it actually entail?
Context is queen - chapter 3 - market expansion
Market expansion. What does it entail in the digital era? One thing is for sure, market expansion goes far beyond just setting up a new office or sticking a sales rep into a new market and hoping for the best.
Context is queen - chapter 4 - campaigns
When launching a campaign, timing is everything, so you can’t afford to come up against an unexpected bottleneck in the process
Context is queen - chapter 5 - merger
Going into a merger and wondering how to manage your branding? Hesitate no more, our Studio product is what your creative team needs.