It's increasingly important for brands to be "consumer-centric". A powerful way to humanize your marketing and better connect with consumers is the use of user-generated content(UGC).
Lessons in Branding
09 July 2020
07 May 2020
Bynder surveyed 301 brand and marketing professionals to discover the impact, priorities, and future plans of brands in the midst of COVID-19.
22 April 2020
How can businesses respond to the coronavirus crisis in a way that aligns with their brand purpose and core values? Learn the do’s and don’ts here.
15 November 2018
Ever wondered why the world's most valuable brand is so successful? Read our blog post and discover the branding secrets of Apple that will work for you.
17 March 2020
What are the top marketing trends for 2020? And which of today’s brands are leading by example? Find out here.
05 March 2020
12 December 2019
Are you a direct-to-consumer brand? Learn how digital asset management can help you grow a future-proof brand fit for the digital era.
11 December 2019
One of Europe’s largest financial groups, Nordea, needed to work closer together across multiple markets and communicate a unified, unique, and consistent brand identity—with the goal of becoming "one Nordea" worldwide.
25 November 2019
Direct-to-Consumer brands like Casper and Glossier are ripping up the rulebook on how to talk and sell to consumers, and it’s reaping serious rewards. Here's how.
23 October 2019
One of the main reasons for any set of brand guidelines not being used is that they’re overly complicated, and often stuck in the past. See how to ensure your brand is consistent, recognizable, and fit for the digital era.